1
User research
Gathering and analysing insights about users, their needs, behaviours, and preferences to inform the design and development of products or services.
2
User flows
Mapping out the user's journey and identifying the potential bottlenecks or areas for improvement in the user experience.
3
Wire framing
Typically using simple shapes and placeholders.Helping visualise the layout and structure of a design, allowing for early feedback and iteration.
4
Prototyping
Creating interactive or tangible models of a product or interface to test and validate design concepts.
5
Collaboration
Working closely with cross-functional teams, stakeholders, and clients to ensure effective communication and alignment throughout the design process
6
Problem solving
Identifying & addressing obstacles that arise during the design process, involves analysing problems, generating solutions, and making informed decisions to achieve desired outcomes.
7
Communication
exchange of information, ideas, and feedback with team members, stakeholders, and clients. ability to present and articulate design concepts
8
Agile methodology
Flexible approach to project management and product development. emphasising collaboration, adaptability, and continuous improvement, allowing for quick feedback and iteration cycles.
Jan 2022 - Present
Customer portal (B2B & B2C) - jswonemsme.com
JSW One MSME website, an e-commerce platform for steel buyers for purchasing steel online, solved for the major following problems:
Homepage
Product description page (PDP)
Addressed the challenge of product configuration across our diverse range of offerings available in our extensive catalogue. This comprehensive solution encompasses crucial aspects such as price availability, minimum order quantity (MOQ), and handling error states, among others. By meticulously considering these factors, we have ensured a seamless and optimised product configuration experience for our customers
Cart & Requirements cart
Optimised the cart checkout flow, resulting in a significant reduction in the drop-off ratio from the cart. Our improvements allow customers to conveniently upload purchase orders (PO) and validate them against the items added to their cart. Additionally, customers can request bulk pricing and easily create orders with confidence and ease.
Order summary
Resolved the end-to-end order summary flow, encompassing crucial elements such as generating payment requests tailored to each customer's purchase. In addition, we have implemented front-end notifications to keep customers informed about the progress of their order. The order summary itself follows a distinct flow structure, marking the beginning of the customer portal's lower funnel journey
Ledger & credit
Addressed the ledger and credit flow, providing customers with a comprehensive view of their PAN level ledger. Customers now have the ability to conveniently download, email, or request statements based on their specific preferences. The credit flow encompasses the management of credit instruments held by customers, with distinct credit limits assigned based on their GSTIN number. Users can easily track the number of transactions, pending payments, due dates, and associated invoices for each credit order
Shipments
Tackled the complexities of the shipments flow in the steel industry, recognising that order delivery is not a straightforward process but instead relies on shipments. In this industry, complete orders are rarely shipped in a single shipment; instead, multiple shipments are often involved. Moreover, after the shipment is planned and ready to dispatch, a payment request is typically sent to the customer. We have effectively resolved the various intricacies and implemented solutions to streamline these different flows within the shipments process
Documents
Resolved the documents flow to address the requirements that arise once a shipment is planned and ready to dispatch. At this stage, a set of important documents accompanies the shipment, and it is crucial for the user to access them conveniently. Our solution effectively caters to this need by providing a streamlined documents flow, enabling customers to find all the relevant documents attached to their order in a single, easily accessible location
My orders
Addressed the requirements of the 'My Orders' page by streamlining the information displayed to provide customers with only the most vital updates on their orders. Our aim is to present concise yet essential information, enabling customers to easily access the specific details relevant to each order
Design system
Designed a comprehensive component system for the entire website, encompassing essential elements such as colors, typography, iconography, spacing standards, card layouts, and page structure. This system ensures consistent design hygiene throughout the platform, promoting a unified visual identity and user experience across all pages
Atos system configurator
Designing
Solutioning of EPABX based on the user requirement or as per the tender based on which designing for mobile application.
Responsible for PAN India operation
Handling requirements from PAN India and assigning task using "Queue management" tool, Converted 80% of the order based on the solutioning
Training
Trained new employees on analytics and developed training modules for training purposes & designing the required solution base on the user needs
Major projects
Completed designing Atos/Unify EPABX UI/UX solution for Delhi metro & Bangalore Metro which the biggest project for the company
Small wins
Involved in designing Atos/Unify EPAX UI/UX solution for Hospital across India (Kailash, Fortis, Raheja, etc)
2016 - 2019
2013 - 2016
Figma
Adobe XD
Zeplin
Photoshop
JIRA
